Content Strategist – Marketing
About this role
About the Role Are you a strategic thinker with a gift for words and a sharp eye for what makes content perform? We're looking for a Content Strategist to lead multi-channel marketing content initiatives — from ideation through execution — that engage broad audiences and deliver measurable results. This is a fully remote, flexible contract role built for self-starters who thrive on creative ownership and strategic impact. What You'll Do - Develop and own content strategy across multiple marketing channels including email, social, web, and paid media - Write and edit compelling marketing copy tailored to diverse audience segments - Analyze content performance and apply insights to continuously optimize messaging and formats - Collaborate on campaign planning and ensure content aligns with broader marketing objectives - Maintain a consistent brand voice across all content touchpoints - Produce editorial calendars, content briefs, and strategic documentation - Support campaign execution from concept to delivery Who You Are - Proven experience developing content strategy for marketing campaigns - Strong copywriting skills with the ability to adapt tone and style across channels and audiences - Data-informed mindset — you use performance metrics to sharpen your strategy - Comfortable managing multiple projects and deadlines independently - Excellent written communication and storytelling ability - Self-motivated and reliable in a remote, async work environment Nice to Have - Experience with SEO best practices and content optimization - Familiarity with marketing automation or CMS platforms - Background in brand strategy, content marketing, or digital advertising - Ability to develop audience personas and journey-mapped content plans Why Join Us - Fully remote and flexible — work on your own schedule - Freelance autonomy with meaningful, high-impact work - Opportunity to shape content across diverse campaigns and industries - Collaborative environment with potential for ongoing contract work and expanded scope
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